eCommerce business is on the rise, with nearly half of small businesses alone in Australia pivoting their approach to business in response to the pandemic. Finding certain businesses online is like finding a needle in a haystack unless their product offering, website, and marketing strategy are all aligned and performing – which is where mumma jones Marketplace comes in.
A former corporate climber in the media world, turned online entrepreneur and chief bottle washer, Cassandra Jones is on a mission to empower the world to support mums who hustle, giving them the choice to establish and sustain a legacy.
“Mum founded businesses are on the rise and can often be overlooked as part of our economy,” Jones said “These women put their heart and soul into building a side hustle they love, but without a launch platform, hardly any business support and their local community keeping them afloat, most don’t have the choice to continue to stay at home with their kids and it often couldn’t replace the income from their career. Forced to return to work, feeling frustrated, defeated, and robbed of time with their families, the seed of an idea started to grow and mumma jones was born!”
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mumma jones Marketplace is Australia’s newest Go-To Marketplace with a unique point of difference. All products sold are from independent mum businesses making it a one-stop shop with the best mum-curated products and brands around. There is a central online location for people to go directly to, to support these hard-working, talented mums in business instead of shopping mainstream. The main misconception people have is that mum businesses create only baby stuff, which is not true at all. The site’s categories cover all areas of products including high fashion, home and living, beauty, eco-friendly and organic products, jewellery and accessories, gifts as well as all you need for the little people in your life.
“Only launching 3 weeks ago, we have already received hundreds of products loaded for sale and are rapidly growing daily with new mum businesses coming on board, which is so exciting and blows my mind. The pure talent, intelligence and kindness of these women is nothing short of astonishing and it’s my mission (and greatest honour) to support and empower these mumma’s on their business journey and showcase their products to the world so people can purchase with ease,” said Jones.
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